We get one go. Build something worth spending it on.
Founders speak to Adam first. He has hired more than 100 people, he built The Operators network and makes the introductions, and he’s a qualified coach.

The first call is always with him.
When you start a search with Puck, the first thing you book is twenty minutes with Adam. Tell him about your business and the hire you're thinking about. He'll tell you how we'd run the search and what it would cost. If we're not the right people for it, he'll say so.
He also built The Operators, a network of senior practitioners who've done the job, and he makes the introductions. One can join your search, or come into your business. And he's a qualified coach, with an EMCC diploma in coaching.
- First call
- Adam, 20 minutesA short intro call, with no commitment on either side.
- Then
- A 60-minute briefingIf we're both in, a 60-minute briefing and a brief you sign off.
- Built
- The Operators network
- Qualified
- Coach · EMCC diploma
Thirteen years of building before this one.
- Since 2013
Founding and building
13 years founding and building companies.
- Expert Trades
First-time founder
Founded Expert Trades and raised a small amount of venture capital.
- A community-driven agency
Founder
Founded a community-driven agency in 2013, built around tradespeople and the brands that sell to them. CEO until 2022, then board chair. He and Sara co-founded two agencies together, that one and Creative Science.
- 400+ episodes
Podcast host
His first business launched a podcast that ran to more than 400 episodes.
- BUILT
Founder
Founded BUILT in 2019. It helps UK trades take their business online, and he leads the strategy and coaches the leadership team.
- Glazing Hub
Non-executive director and investor
With it since a kitchen-table idea. It’s now a seven-figure, profitable business, and he chairs the board.
- The Growth Foundation
Commercial lead
Commercial lead across three pillars, strategic direction, tactical execution and talent, for businesses turning over £8m to £20m. Responsible for getting the best people in the room across all three.
- The Network
Founder dinners
Hosts founder dinners: The Network in the UK, and Dine Together Club in Dubai.
People hired: over 50 into his own agencies, more than 50 for other founders.
“This is a people game. The tooling just disappears into the background and makes room for it.”
“Don't hire for more output. Hire for the judgment that points the output somewhere profitable.”
Two founders, on the record.
“When Adam texts me, I get excited and want to respond immediately. That's how it feels to work with him.”
“The way they share notes and give honest assessments of candidates is on another level.”
You'll meet them too.
PS, Adam
The first call is twenty minutes, and it's always with me. If we're not the right people for your search, I'll tell you. Stay busy. Stay happy.
Adam Callow · Co-founder · Puck



